Confidence EQ® is an equine appeasing pheromone 1% gel that has been clinically proven to reduce stress in horses facing new and challenging environments. Pheromones are chemical signals exchanged between members of the same animal species. They are a form of communication that trigger various behaviors, such as alarm, reproduction, territory marking and mother-baby bonding. They are not odors or hormones, so they do not affect cell function.
Mares release an equine appeasing pheromone (EAP) towards their nursing foal. Confidence EQ® replicates this pheromone, offering the same behavioral benefits in horses of all ages:
Provides reassurance and emotional stabilization.
Signifies a safe and secure environment.
Signifies a safe and secure environment.
Mimics Mare Signal to Her Foal
By replicating the soothing pheromone signal a mare sends to her nursing foal, Confidence EQ® speaks to your horse in a language they instinctually understand.
See it at Work
Some horses may raise their upper lip after application, a reaction called the Flehman response; this natural behavior is how horses receive and interpret the pheromones, and could be the first indication that Confidence EQ® is working.
Clinically Proven to Calm
In a clinical study, horses treated with an application of Confidence EQ® had less stress as measured by heart rate, salivary cortisol, frequency of vocalization, fecal water loss and behavior.1
1 Effect of a synthetic equine maternal pheromone during a controlled fear-eliciting situation. C. Falwee et al, Applied Animal Behaviour Science, 101 (2006).
Indications
Confidence EQ® replicates the equine appeasing pheromone that mares produce as they nurse their foal. In adult horses, the presence of this pheromone is a signal that the environment is safe and secure, which can facilitate learning.
Confidence EQ® pheromone 1% gel can help reduce the behavioral and physiological symptoms of stress in horses of any age.
Training tool – Can be combined with behavioral and desensitization therapy.
Safe for competition – Not listed on the FEI prohibited substance list.
Fast & long-lasting – Takes effect in 30 minutes, lasts 2.5 hours, and can be reapplied as needed.
Single-use packets – Ensure accurate dose every time.
Easy to administer – No syringes, mixing food, pills or other uncomfortable application methods that can add stress to the horse.
When To Use Confidence EQ®
Horses are sensitive to their environment and can overreact when faced with stressful situations such as:
Transportation
Training
Medicating / Veterinarian Visits
New Environment or Change in Routine
Farrier Visits
Maiden Mares / Weaning
Social Separation
Competing
Horses in these situations may show signs of stress such as pawing, vocalizing, flared nostrils, kicking, lack of concentration, and resistance. These behavioral changes are due to an elevated cortisol level, which when prolonged, also triggers multiple physiological responses like increased heart rate and blood pressure, weakening of the immune system, cribbing, and digestive issues—all of which can develop into significant problems for owners, trainers and veterinary practitioners.
Instilling confidence with Confidence EQ® pheromone is a proven way to help horses deal with new or unexpected stimuli.
How To Apply
ConfidenceEQ is easy and quick to apply. There are no syringes, mixing food, pills or other uncomfortable application methods that can be difficult to administer or add stress to your horse. Takes effect in 30 minutes, lasts 2.5 hours, and can be reapplied as needed.
Apply 30 minutes before stressful situation.
Put gel on fingers.
Open the gel packet.
Apply at the base of the nostrils.
Confidence EQ - Pamela Spatz
I have a colt who was feral when I rescued him but progressed wonderfully through his training. When it came time to move him to a new pasture, I was very apprehensive about trailering. He only had one trailering experience in his life, and it was coming to me from where he was captured — it didn’t go well. I heard great things about Confidence EQ® from my veterinary customers who use it in their practices, and I had a sample packet on hand. So, I decided to use it before we trailered him. I am still in shock as to how smoothly things went. My little formerly feral colt walked up and looked at the trailer, alert yet relaxed. He stood there for a moment, and then followed me into the trailer like a seasoned pro! I love that he was tranquil but not tranquilized. He was well aware of what was going on, but comfortable and taking it all in. It was truly a learning experience for him! As a Henry Schein Animal Health representative, I can now wholeheartedly endorse Confidence EQ with a personal experience to back it up!
PAMELA SPATZ, ANIMAL HEALTH DISTRIBUTOR REPRESENTATIVE
Transportation
New Environments
Confidence EQ - Brenda Madsen
While on a ride, my horse and I were attacked by an unbroken six-year-old Arabian stud who had gotten away from his owner. We were both traumatized. He wouldn't even go past our property when I tried to ride him a couple of days after the incident. I called my veterinarian to see if there was anything I could give him to help him get through this trauma. He recommended ConfidenceEQ. The first time I used it on him, it was evident he was easier to work with. We can now go on our favorite trails without him shaking, flaring his nostrils, repeatedly backing up and basically refusing to go off of our property. I would highly recommend ConfidenceEQ to anyone having problems with their horses due to fearful or traumatic situations; it really works!
BRENDA MADSEN, TRAIL RIDER
Training
Vet Visits
Confidence EQ - Nathan Slovis
I have used Confidence EQ many times and am very pleased with this product. I have used it with my own anxious horses that consistently paw and damage the floor mats in the trailer when going to a show. I found that when using Confidence EQ they looked relaxed when unloading. In addition, I also have used it on animals that would not enter a starting gate and horses that I am moving away from companions to a new barn. Typically these horses would pace the stall when separated from friends. With Confidence EQ they eat well and are comfortable. These are just a few instances where I have used this product successfully. I recommend this product as a useful tool in helping horses manage stressful situations.
NATHAN SLOVIS, DVM, DIPL. ACVIM, CHT (CERTIFIED HYPERBARIC TECHNOLOGIST) HAGYARD EQUINE MEDICAL INSTITUTE
Transportation
New Environments
Vet Visits
Social Separation
Confidence EQ - Christy Burleson
In the last few years, my horse has developed a gate issue. Once, my horse reared straight up and jumped — very dangerous! After that episode, my veterinarian of 20 years recommended trying ConfidenceEQ. Now, my horse is well behaved at the gate, which gives us the best chance for a good, clean run. All my competitors have noticed the change and are talking about how good he’s going in. This is the most incredible product I have ever used! My horse is now respectful at the gate, and it makes competing much more enjoyable.
CHRISTY BURLESON, BARREL RACER
Training
Vet Visits
Competing
Confidence EQ - Georgana Wilpizeski
I rarely trailer my horse. When I do, the experience is uncomfortable at best. At worst, he will rear, buck and kick when attempting to load. I used a sample of ConfidenceEQ, followed the directions and watched in amazement as my gelding walked right on the trailer. He was alert, aware and had a happy — almost eager — expression on his face. He was quiet the whole trip and unloaded perfectly. I recommend this product without reservation.
GEORGANA WILPIZESKI, TRAIL RIDER
Transportation
New Environments
Social Separation
Confidence EQ - Andrea McKim
I was skeptical that ConfidenceEQ would work on my 10-year-old, off-the-track Thoroughbred gelding. He was inconsolable when separated from his stablemate — running and screaming for her until utterly exhausted. Letting them be together at pasture only reinforced the bond. ConfidenceEQ helped with his anxiety. After two weeks of use prior to afternoon pasture time, he is a completely normal horse. I’m amazed! No more drama around here! Around our ranch, we refer to it as ‘mama gel.’
ANDREA MCKIM, DRESSAGE RIDER
New Environments
Social Separation
Confidence EQ - Bonnie Bingham
I used a sample of ConfidenceEQ yesterday on my Friesian/Arabian cross, and we had the most comfortable ride ever. ConfidenceEQ allowed him to focus on our training and diminished distractions. I’m totally amazed and ordered more this morning. What a great training tool. Thank you, thank you!
BONNIE BINGHAM, TRAIL RIDER
Training
Confidence EQ - Dani Sussman
I have been using Confidence EQ for the last month and couldn't be happier with the results. My horse Kaptain America is very sensitive and can get distracted very easily. I find Confidence EQ allows him to be more focused on the task at hand, and therefore giving a better performance.
DANI SUSSMAN, INTERNATIONAL LEVEL 3-DAY EVENT RIDER
Training
Competing
Confidence EQ - DL Bovi
My 23-year-old thoroughbred lost an eye three years ago and he has had a difficult adjustment. I have used ConfidenceEQ to help him feel more relaxed under the saddle and when we go to the veterinarian's clinic. He responds nicely.